Category: Featured

featured articles on marketing small business offline

Follow-Up Tips to Build Relationships and Referrals

"Follow Up Tips to Build Relationships and Referrals"

When it comes to finding ways to market a small business both offline and online its all about building relationships. With so much competition and so many ways people can “reach out and touch someone, today more than ever selling products and services is begins with the relationship between buyer and sell. People hire people …

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Being Okay Can Kill a Business

"Being Okay Can Kill a Business"

If your business is just okay in the eyes of your customers or your intended audience, chances are you won’t be in business long. With all the choices today, why would a customer settle for “okay” when they can have GOOD, NO, make that GREAT experiences? If you think that just because you don’t get …

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A Dozen Tips to Advertise your Website Online and Offline

"Internet Marketers – Offline Businesses Need Your Help "

I recently put together a few tried and true ideas to advertise your small business website during the summer/fall season and beyond. Here are twelve tips to get you started:   Tip #1 Put your URL on every piece of advertising you use to promote your company, your business card, letterhead, bills, checks, invoices, delivery …

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Do You Have a Closing Statement?

"Do You Have a Good Closing Statement"

If so, what is it and how effective has it been for you? First of all, maybe you’d like to know what I mean by “Closing Statement.” And no, I don’t mean …. “goodbye.” Sometimes called your USP or unique selling proposition, I like to refer to that USP or value proposition as the closing …

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Six Relationship Building Tips to Grow Your Small Business

"Six Relationship Building Tips to Grow Your Small Business"

Successful small businesses do more than just communicate with prospects and customers when they have a special offer or sale. They know that  being indespensable to their clients and target marketis crucial to their ultimate success. To add value, enhance your brand and make you stand out from the competition, Here are five strategies that will help you build …

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