“In our advertising message we sell flowers, in our shop our arrangements ‘second the customer’s emotion’.” Heidi Richards Mooney One of the best ways to market your small business offline is with advertising. But not just any advertising and not just any medium. Marketing small business with advertising is only effective when you know your target …
Category: Offiline Marketing Tips
Aug 07
Business Networking Basics – 21 Tips to Success
“Relationship networking is about who you know and more importantly, who knows you. Building the right network can open new doors to future success in your business.” – Heidi Richards Mooney Effective networking is all about making connections and creating long lasting relationships with other business professionals. And networking is still one of the most successful …
Aug 01
Hitch Your Company to a “Star”
Here’s an interesting and kinda Quirky Marketing Idea: It ‘s about hiring a celebrity spokesperson to help promote your small business products and services. In marketing, the experts agree: “Celebrity sells”. There are a number of reasons for this. The presence of a celebrity in an advertising campaign is likely to raise awareness, to get …