Category: Offline Marketing Information

information small business owners need to market their business offline

The “Gold” is in the List

"A Pot of gold coins"

Most business owners have heard the term “The Gold is in the List” or some version of that “happy” phrase.  And it is true.  Lists are what millions are made from.  Lists help build fortunes, help build communities and more. And building your list to market your small business offline is not that difficult. After …

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Becoming A Familiar Face In The Community

"Does your face stand out in the crowd"

Remember the saying, “out of sight is out of mind”?  It is especially true in business. With so much competition vying for the same audience, it is important to make yourself noticed. In fact, in order to be effective and efficient, the majority of offline marketing should be done in the local market, closest to …

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