Category: Relationship Marketing

How to develop relationships in business, maintain and strengthen the relationships you have and keep your customers and clients happy and other offline relationship marketing strategies

15 Reasons to Use SendOutCards for Business

"SendOutCardsInfoGraphic2"

“I love SendOutCards. It is one of the best, most creative ways to prospect, followup and add a personal touch that people remember long after they have encountered your business. You can use SendOutCards to create a direct mail campaign that builds relationships and ADDS to your bottom line.” Mary Wright Carter   SendOutCards are …

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13 Ways to Stay in Touch with Customers

"Staying in touch"

Staying in touch with your clients and customers should be an integral part of your marketing plan. In fact, it should be one most important activities that you do. In fact, there are several ways you can touch your customers from phone calls, to emails to snail mail campaigns. Here are the ways we stay …

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How to Turn Your FANS into World Class Champions Part 2

"Cultivating your champions and fans"

My small business hasn’t used formal advertising in years. Well, very little. And the advertising we do is mostly “traded” for products and services. Most of our new business is referral based. We have kept track over the years and at least 80% of our business comes from a referral. In Part One I talked …

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Turn Your FANS into World Class Champions Part 1

"how to make customers happy"

Creating champions from your fans is all about creating a strong referral system for your business. And what better time to create a system than during MAKE A REFERRAL Week! Although businesses benefit greatly from referrals how many of us actually have a SYSTEM to cultivate those referrals from your best sources? In my opinion, …

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Worth Reading: “It’s Not About You”

"its not about you"

A few weeks ago my good friend Bob Burg asked if I would be interested in reading a review copy of “It’s Not About You – A Little Story about What Matters Most In Business.” I said, “YES,” of course!  Bob and John David Mann are exceptional writers, exceptional in how they can tell a …

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