Tag: business book

Cars, Customer Service and Competitive Advantage

"Use customer service Tto Market Your Small Business Offline this Holiday Season"

In business you need competitive advantage. And in may instances the BEST way to achieve that is not through lower pricing or even quality. In today’s marketplace, the best way to achieve competitive advantage is through CUSTOMER SERVICE.  I don’t just mean “lip service” but TRUE customer service. The kind people talk about… to their …

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Worth Reading: “It’s Not About You”

"its not about you"

A few weeks ago my good friend Bob Burg asked if I would be interested in reading a review copy of “It’s Not About You – A Little Story about What Matters Most In Business.” I said, “YES,” of course!  Bob and John David Mann are exceptional writers, exceptional in how they can tell a …

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